On the one-year anniversary of the Business Roundtable statement on the purpose of a corporation, JUST Capital and its survey research partner The Harris Poll issued the results of a survey asking Americans “how they believe companies are doing in shifting from a myopic focus on shareholders to better serving the needs of all stakeholders.” The poll was conducted online between July 20-22, 2020 among 2,003 U.S. adults aged 18 and older. The 2019 data was provided by YouGov in September 2019 (shortly after the Business Roundtable statement was released) and included 2,000 U.S. adults aged 18 and older.
Top-line results of the survey are as follows:
1. Perceptions of companies’ positive impacts have increased since last year.
- “90% of Americans agree that it’s important for large companies to promote an economy that serves all Americans, and 58% say that large companies are doing well on follow-through – an increase of more than 10 percentage points from their evaluation of companies just one year ago.”